http://mashable.com/2010/03/24/brand-facebook-now/

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Facebook users are openly sharing their life’s passions, personal interests, and their affinity –- or lack thereof –- for corporate brands, political candidates, and the key public policy stances. In effect, they are openly sharing every bit of marketing data a 21st century company covets.

For those still wary of change but now ready to dip their toe into the waters and begin to understand and benefit from the power of social, there are three free and relatively painless steps to begin the journey through the social media maze:

• First, evaluate your current advertising efforts and identify how they can best be tailored to Facebook. Consider allocating 10% of your current Google AdWords or online advertising budget to a 90-day trial run on Facebook. Be sure to develop clear benchmarks for success, and remember, unlike Google AdWords, Facebook ads rely on both keywords and a variety of demographic information –- information you no doubt have already identified as key indicators of your target audience(s). You can now put this information to use to further micro-target your advertising buy, narrow the net you are throwing in the online marketplace, and increase the return on your investment.
• Second, conduct a survey of your employees to see who is already on Facebook and thus, who may be your company’s most social media-savvy employees. You may find that your workplace is brimming with talent just waiting to be unleashed. For now, these future brand ambassadors may be ideal candidates to develop your Facebook presence and initial advertising program.
• Finally — and this may seem obvious — become a face on Facebook yourself. Become familiar with the site, its features and the value hundreds of millions of people find in the world’s most populous online community. It may ultimately not be for you personally, but as with almost every new platform, the best way to understand its value is to give it a try yourself.

For those still looking for meaning in the numbers released earlier this month, the message is clear: Not only has the cheese moved again, the entire creamery has up and relocated. It won’t be coming back. And no manner of hemming and hawing is going to change that fact.

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I love to see brands generating innovative, engaging and creative advertising online. Yet, I’m always surprised at how little effort companies put into Facebook from a creative perspective, especially given the noise they make about using the platform and the levels of engagement often put in.

Arguably, Facebook does have a static format that needs changing, but it’s not that difficult – or expensive – to come up with some great landing page manipulation through Facebook Markup Language (FBML)... And some brands are taking advantage of this, to great effect.

Here, I’ve skimmed through a few lists of top global brands and have picked 25 of the best. It’s worth noting that they’ve all created unique tabs within their company pages and these are the fixed landing points for the user, rather than the standard Facebook Wall.

A lot of them are also American, which I also think indicates the current differences in transatlantic-Facebook adoption. But hopefully they’ll all give some inspiration to anyone suffering a creative block. 

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Infinibrand is proud to be associated with the Metro North Chapter of AIGA to further promote web design westchester NY.  Here are just some of the resources that will help you:

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CONTACT AIGA
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AIGA DESIGN ARCHIVES
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If you are Looking for free WordPress themes and you also need them customized, look no further.   Here's a link to the Free WordPress Themes directory.  And feel free to contact Infinibrand should you need help extending or enhancing your WordPress site.

Click here for free WordPress themes

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1. login with  your credentials 
2. Once logged in select “Article Manager” second Icon on the left
3. After you select “Article Manager” you will be presented with
   a list of your web pages
4. Select the page you want to edit for example select “Features”
5. Once selected you will see the text for this page in a dialog
   box with tags around the text

   ,

6. etc… DO NOT Delete these tags
   it will eliminate your formatting
7. Make your edits within the tags
8. Before you start your text edits, copy the text in the dialog box onto a page in the “note pad” application in windows  or “text  edit” on a Mac (not word) word will remove any of the html that was added.  You could also paste it into a page in gmail this will also save the html formatting.
9. Preview and then SAVE your changes (buttons found in the upper right side of the admin panel)
10. Close
11. Pray that it works… just kidding;)  (wanted to have 10 steps)

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League manager offer a set of easy tags to insert scores, team information, list of matches and list of teams, you  just have to know the syntax and write them in the pages.

Tags available,

[teams league_id=x season=Y league_name=name]

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At the left side of the admin panel, go to settings and click on MM Forms.

To export records,

1- click on the export icon in the export column

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 In the left sidebar of the Wordpress admin side, click on League

To add / edit a season

1- select the league

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Add a PDF to an article in the form of a text link or you can also link it to a graphic:

1.    Log in

2.    Select Media Manager from Site drop down (first tab on left)

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To Add a article to the Financial Focus & News Feeds sections of your Joomla site, follow these steps:

1. Go to article manager
2. Select new (green circle on right)
3. Give you entry a title Financial Focus – Market is up  (the item name won’t be seen by public)
4. Alias name same as title but lower case
5. Change section to “Main Section”
6. Category on right should be set to “Financial Focus” or "News Feeds" in the dropdown, whichever you want the article to fall under.
7. In the editor box type the first sentence of the article.  This is the section that will appear on the home page.
8. Scroll down to bottom and select “read more” and a red line will appear
9. Type the text you want to appear in the read more section after the red line
10. Save an close

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